Sprite's Latest Campaign launched online before hitting TV

Coca Cola India is launching its latest campaign for Sprite, the second-largest selling carbonated drink in India, on the Internet. This is ...

Research: Coca Cola India on Indian Youths

India has one of the largest youth populations in the world, it’s key for every marketer to crack this market.A new Coca-Cola India commissi...

Mobile Advertising: Coke and HUL launch Campaigns

The current buzzword is 360 degree marketing making use of all possible media channels to send across your message. So despite spending near...

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