This blog analyzes ideas,strategies,examples,case studies and trends from the fields of Marketing & Technology from India and world
Nokia has decided to bet big on Nokia Messaging, a single application which will let users access all their messages, all their inboxes from...
Bharti has released a new ad campaign which highlights the achievements of Indians and ties it with Bharti and is really an inspirational ad...
IBM has just released its 3rd list of " Next Five in Five " a list of innovations that have the potential to change the way peop...
While MTV over the years has been nominating sportstars or celebrities as youth icons for the first time it has decided to do something mean...
While traveling this week I managed to get a copy of the Booker Winning White Tiger from the Airport now this is a novel which brutally expl...
Last year Reuters launched a mobile services for farmers in Maharashtra called Reuters Market Light which offered relevant information to th...
This is a little offbeat but sometimes you really need inspiration and in such times I discovered this gem of a video which talks about per...
An amphibious bicycle, a pedal-operated washing machine and other similar small but novel inventions have taken place in interiors of India ...
Bernard Lunn at Readwriteweb looked at the dynamics of startups and innovation in India vs. the U.S. He raised a very pertinent question th...