This blog analyzes ideas,strategies,examples,case studies and trends from the fields of Marketing & Technology from India and world
Pepsi has used a complete 360 degree marketing approach for youngistaan and the latest of the spectrum is mobile marketing. Afaqs is reporti...
There are lot of activities happening in India in mobile advertising space and now Pizza Hut has launched a mobile campaign in six cities,...
The current buzzword is 360 degree marketing making use of all possible media channels to send across your message. So despite spending near...
Motorola which is struggling internationally is banking a lot on Motoyuva series to entice the youth and gain in India and hence comes yet a...
After Google's Android its Yahoo's turn to try and shake up the mobile content market and capture a share of the growing mobile adv...