This blog analyzes ideas,strategies,examples,case studies and trends from the fields of Marketing & Technology from India and world
In a new report Josh Bernoff of Forrester Research states that social technology participation has grown rapidly in 2008. According to the r...
E-tailers rate SEO, site search, and email marketing as the most important e-commerce technologies when it comes to marketing their business...
There is lot of hype about the mobile web and how mobile is now the 4th screen after TV, Computer and Cinema Halls but there is lot of con...
From April 22 to 25 the Web 2.0 Expo San Francisco 2008 was held where lot of people gathered together to discuss the future of Web and t...
Business standard is reporting on how banking, financial services and insurance (BFSI) segment are steadily embracing Online advertising and...
Yahoo India has launched big ad campaign to promote its features and one of the key focus areas seems to be Yahoo India maps and the ad bel...
Trying to stay ahead of the technology curve is a difficult job and analyzing what is going to be the next hot thing in technology in the f...
Advergaming is the practice of using games to advertise a product, organization or viewpoint.Its the latest technique in digital advertising...
Even though you may have decided on using online marketing but making a decision on what kind of media to utilize to maximize Return on Inv...
Once Google released its Android platform and openly said that the future focus is on mobile the final stone was set now Nokia views Google ...
According to the Microsoft Digital Advertising Solutions’ Consumer Electronics Survey conducted by Synovate during August to October 2007 fo...
India's largest ecommerce site eBay India has spotted some specific online buying trends among Indian audiences. The range of products b...
WiMAX It is a telecommunications technology aimed at providing wireless data over long distances. Many companies are closely examining WiMAX...
Retail is India's sunrise industry and Kishore Biyani while writing for Mint gives us an interesting insight into Retail trends to watch...
Mobile Marketing is meant to describe marketing on or with a mobile device, such as a mobile phone. There are three major kinds of marketing...
Mint has an interesting report on how India’s biggest advertiser Hindustan Unilever Ltd (HUL) plans to launch 15 television programmes built...