Social Networking is the most important factor of growth of internet in India a Juxt Consult survey found that nearly 50% of traffic in Indi...
After the buzz surrounding the auctions Indian Premier League is setting it up for a huge marketing campaign from March. Mint reports on how...
Take a look at this brilliant award winning print ad from Adidas China as part of "Impossible is nothing" campaign. This really pu...
I love Mentos for the way they have turned out humorous and unconventional ads and they never disappoint. The latest commercial of Perfetti ...
Riding on the premise that young people today look for a 'metro-minded' match, SimplyMarry.com -- the matrimonial site of Times Bu...
HCL has been trying over the last year to improve its brand image among perspective employees as part of which it had a disastrously unbelie...
The latest ad from Pepsi features long-time brand ambassador Shah Rukh Khan along with the two hot stars of the moment, Ranbir Kapoor and De...
ITC's Bingo has always been known for their adoption of different mediums and having a different kind of advertising strategy compared t...
Advergaming is the practice of using games to advertise a product, organization or viewpoint.Its the latest technique in digital advertising...
Its official rather than fighting Orkut as a youth hangout place various youth mediums like MTV and FM radio stations are extending their pr...
This Nokia 7650 ad is one of the finest piece of emotional advertising besides being a showcase of a smart solution to the perennial questio...
Vodafone has released a simple and sweet ad for musical greetings targeted at couples during the valentine week the feature of this campaig...
Even though you may have decided on using online marketing but making a decision on what kind of media to utilize to maximize Return on Inv...
Once Google released its Android platform and openly said that the future focus is on mobile the final stone was set now Nokia views Google ...
An amphibious bicycle, a pedal-operated washing machine and other similar small but novel inventions have taken place in interiors of India ...
Sony Entertainment Television (SET) India tried its hand at Social Media Marketing when it launched its comedy reality show, "Champion ...
Motorola has launched a new campaign for the second phone in its ‘Yuva’ series – MotoYuva W230. This MP3 player phone is priced at Rs 3,050 ...
Guerrilla Marketing as a term means An unconventional way of performing marketing activities on a very low budget by relying on time, energ...
According to the Microsoft Digital Advertising Solutions’ Consumer Electronics Survey conducted by Synovate during August to October 2007 fo...
Stung by growth of ITC's Bingo Lays has kicked off a marketing campaign “Chala Change Ka Chakkar”, which the company claims is its bigg...
Microsoft has pounced on slumping Internet icon Yahoo with an unsolicited takeover offer of $44.6 billion in its boldest bid yet to chall...
Despite Social Networks being the most popular destinations on the web and they making efforts to boost their ad platforms advertising has ...