This blog analyzes ideas,strategies,examples,case studies and trends from the fields of Marketing & Technology from India and world
The threat of iphone has Indian mobile players worried reports ET and gives an insight into how the battle for the indian mobile market is s...
Yahoo India has gone local with a bang and will not only be providing mail and webmessenger in Hindi but will also will allow People to SMS ...
First the facts increasing ad rates and constant bickering with cable channels has meant a greater awareness of Internet as a marketing medi...
Its interesting to see how IT services companies are marketing themselves in unique ways with Infosys going for corporate Blog marketing , T...
We had been struggling to increase our Internet base and PC penetration but slowly a new realization has happened to all the companies that...
Business Standard features a story about Motorola and how despite India being a Nokia country(Nokia's 2nd largest market) Motorola foug...
Hindu has an interesting interview with Vivek Bhargava, CEO, Communicate2 which calls itself a paid search company. I have seen that there a...
This New age Marketing example is from USA and demonstrate how Nike has increased its sales by tapping into social community marketing init...
CIOL reports that the Government of NCT , Delhi, has notified three hot zones for WiFi Access coverage.“The Delhi government is in the pro...
Today is Blog action day a day when thousands of Bloggers have come together to write about one common cause Environment and this blog is on...
Reebok India has made a second effort to hit its target segment of young Indian consumers online by launching a cricket based website. Duri...
Piitsburgh Based American food major Heinz has been targeting Indian housewives for a long time .It is number 3 in Indian market with a mar...
Even Technology Companies have realized that a great product is not the only basis for success you also need to market it well and Sify Repo...
Economic Times Reports that Reliance Retail has clinched an exclusive marketing and distribution deal with Apple for standalone iStores.Inte...
Telegraph has a interesting report about an Indian Blog Compulsive Confessor written by Delhi Born but Mumbai based writer Meenakshi Reddy ...
Yesterday i had a chance to hear a talk from Head of Marketing Yash Raj Films Mr Tarun Tripathi at IIM Lucknow. Interestingly Tarun is also ...
Cadbury's has just launched a new Chocolate 'Ulta Perk'.‘Ulta Perk’ campaign's theme is ‘Wafer outside, choco-cream inside’ ...
IBNLive reports on how online marketing is becoming a big business in India.According to a study by Internet and Mobile Association of India...
These days we hear only one word around us "shortages". Companies are crying out that there is a shortage of skilled employees. St...