Some time back Steve Jobs released MacBook Air the world's thinnest laptop which left many people gushing .Now Lenovo has hit back wit...
Motorola which is struggling internationally is banking a lot on Motoyuva series to entice the youth and gain in India and hence comes yet a...
This week saw the launch of Star Plus 's Shahrukh khan hosted "Kya Aap Panchvi pass se tej ho " which is based on the interna...
Indian Captain MS Dhoni is smart and stylish and represents the new aggressive face of small town India and his ever changing hairstyles mak...
Webyantra is pointing out a sad case of an Indian web2.0 startup who struggled to market his startup online despite spending 30,000 bucks o...
From April 22 to 25 the Web 2.0 Expo San Francisco 2008 was held where lot of people gathered together to discuss the future of Web and t...
Business standard is reporting on how banking, financial services and insurance (BFSI) segment are steadily embracing Online advertising and...
Pepsi has taken the whole Youngistan concept to a whole new level online First came the Youngistan Ad then the show Wassup Youngistan with ...
Male grooming products is a hot market and one of the fastest growing in India especially in Organized Retail arena and a lot of companies a...
Facebook has published a list of best practices titled "Insider's Guide to Viral Marketing" which contains helpful hints on ...
HCl has launched a new ad campaign for themselves in order to boost their poor brand value in India. Some time back HCL had created a brand ...
India's Silicon valley Bangalore has the highest number of tech savvy people in India and so with the elections just around the corner i...
Here is a commercial that will bring a smile to your face and has become quite a hit all over the world and the blogosphere enjoy.
The below video is allegedly being used by Microsoft as an internal promotion tool for encouraging sales of Vista and is so sad that it has ...
Ajay Devgan's film "You Me Aur Hum" has been huge in terms of identifying co-branding opportunities and has a string of spo...
Google's Orkut has finally officially launched its Opensocial based apps program by going live with India which is its second largest us...
Interactive marketing is something that every one is experimenting with and Chevrolet has taken a brave step in India by promoting Chevrolet...
Cola advertising started this summer with Pepsi's Youngistan ad an ad which was high on star power and aimed at only garnering attention...
Which ads work the best that is a question that every advertiser wants to know and eMarketeer based on research conducted by Deloitte has c...
Indian Premier League is scheduled to kick off on 18th April and its advertising and marketing is in full swing.Indian Premier League ads ar...
User-generated content, best known for fueling the popularity of Web sites like YouTube and MySpace, is rapidly taking hold in advertising. ...
Virgin Mobile's strategy in India has been a different from others and the concept of paying for incoming calls has left many people won...
Market leader Nokia has been constantly innovating in India and seems to have decided to pitch that Mobile phones are not just about voice a...
Yahoo India has launched big ad campaign to promote its features and one of the key focus areas seems to be Yahoo India maps and the ad bel...
Parle continues with its G for Genius campaign and its targeting of Kids these ads are all over all the kids cartoon channels. Parle G claim...
If you have a user base consisting of millions of people, many of whom are technology-savvy, why not use this to your advantage? That is exa...
Google India's latest efforts seems to be directed at improving its local search in India. Launched in August Google local India contai...