Analysis: Google dominates Search Engine Market in India

Comscore's recently released State of Internet report actually puts it in perspective that Google dominates India by capturing as much a...

Comscore's recently released State of Internet report actually puts it in perspective that Google dominates India by capturing as much as 80% of search engine market in India. This is actually the highest percentage as compared to other Asian nations and actually showcases lack of competition in this field in India with other search engines being far behind.
The importance of Indian search market can be figured out by the fact that according to Net Applications Google India accounts for 0.84% of total searches in the world which makes it Google's 5th largest market after USA, UK, Canada, Germany while for Yahoo it is a totally different case as Yahoo India accounts for only 0.01% of total global search making India only the 10th largest market in the world.

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